Bergdahl's Book, "The 10 Rules Of Sam Walton"
month my staff of 34 employees will read a book for motivation
and inspiration. I just wanted you to know that we have
chosen your book, "The 10 Rules of Sam Walton"
for this month's selection. We picked your book because
of its motivation and inspiration of sales advice, teaching
us how to go above and beyond the competition, as well
as how to get customers and hold on to them. Your book
gives much wisdom and knowledge of lessons that might
take a lifetime to learn. Our employees look forward to
reading these books each month, and I just wanted to say
thank you for inspiring my staff!"
Mr. Sam's Rules For Enterpreneurial Success
Matthew J. Rettick, Founder & CEO, Covenant
Reliance Producers LLC
"The 10 Rules of Sam Walton is one of those books
that should be read and regularly reread by . . . everyone-business-people,
students, teachers, parents, and children. It transcends
the limits of a traditional book about lessons in business
and makes it a book about life and about successful
living!" -J. K. Knapp III, former Wal-Mart
store manager,current manufacturer and supplier to Wal-Mart
Sam Walton, the founder of Wal-Mart, is the
most successful entrepreneur in the history of the world.
Yet to his dying day, he believed that everyone had
something to teach him. He would engage in conversation
with people he'd never spoken to before: asking pointed
questions and then quietly listening to others talk
about their success. Most of the time, Sam would take
notes for use later. He used this same approach when
dealing with employees or customers.
What lay behind his success?
During his career, Sam developed a list of what he considered
the most important rules for entrepreneurial success.
As far as he was concerned, there were 10 Key Result
Areas which he considered pivotal to his own success,
and those rules are the basis of Bergdahl's book, The
10 Rules Of Sam Walton:
- Rule 1 - COMMIT to achieving success and always
- Rule 2 - SHARE SUCCESS with those who have helped
- Rule 3 - MOTIVATE yourself and others to achieve
- Rule 4 - COMMUNICATE with the people and show you
- Rule 5 - APPRECIATE and recognize people for their
effort and results
- Rule 6 - CELEBRATE your own and other's accomplishments
- Rule 7 - LISTEN to others and learn from their
- Rule 8 - EXCEED EXPECTATIONS of customers and others
- Rule 9 - CONTROL EXPENSES and save your way to
- Rule 10 - SWIM UPSTREAM, be different, and challenge
the status quo
Each of these rules is easily understandable and can
be duplicated by all company leaders. But, like so many
things Wal-Mart does, they require a high degree of
organizational discipline to implement. Often, it is
the breakdown in execution of the strategies, not the
strategies themselves, which lead to business failures.
10 Rules Of Sam Walton, Bergdahl shows
readers how Wal-Mart does it, and how they can too.
this book at Amazon.com
this book at Walmart.com