Vendorville Speeches,
Workshops & Seminars

Operational Excellence Keynote Speeches (1 Hour to 90 Minutes)

• What I Learned From Sam Walton: How to Compete and Thrive in a Wal-Mart World©
  This speech, about Bergdahl’s book, is designed to help Retailers, Non-Retailers, Manufacturers and Suppliers compete, survive and thrive in this highly competitive Wal-Mart World. Using the acronym P.O.C.K.E.T.S., Bergdahl discusses the strategies and tactics behind Sam Walton and Wal-Mart’s success and how the giant retailer creates competitive advantage. He explains specific strategies and tactics you can use to improve your team’s ability to compete effectively.
  
  
• The 10 Rules of Sam Walton©
  Mr. Sam listed his 10 Rules for Business Success in his autobiography. Unfortunately, he never wrote the story behind each of his rules. In this speech about Bergdahl’s book, The 10 Rules of Sam Walton: Success Secrets for Remarkable Results, you’ll learn the story behind the ten self-professed rules Mr. Sam followed which made Wal-Mart such a global success.
  
  
• Change / Challenge / Choice©
  Competition with manufacturers from countries like China is brutal. The manufacturing world as you’ve known it has changed and you and your team must be willing to Change also if you intend to survive. The Challenge for manufacturers of products is what to do to re-level the playing field. In order to succeed you and your team must make the Choice do what is necessary to reinvent your business, and the way people think, to remain successful. In this speech Bergdahl will challenge your team’s existing paradigms about business while focusing on operational excellence, your core competencies and cultural standards.
  
  
• F.I.R.S.T. – Secrets to Outperforming the Pack©
  From his experiences working for World Class “Best Practice” Companies like Pepsico’s Frito-Lay
  Division and Wal-Mart, Michael Bergdahl shares with you some of the secrets of their success. He
  shares the secrets of outperforming the pack in this speech using the acronym F.I.R.S.T. which stands for, Focus on the Customer, Inspirational Leadership, Results through People, Succession Planning/Bench- Building & Tactics for Driving the Business.

Best Practice Workshops (Half Day)

• “The Sam Walton Way” – Leadership Secrets of the World’s Largest Company©
  Take a look at Wal-Mart’s web sites around the world and you’ll see the influence Sam Walton’s teachings still have on his company. His quotes about customer service, the treatment of people and maintaining high standards are still promoted by the company’s current leaders. In this best practice workshop, Bergdahl will give your team a better understanding of Wal-Mart’s Culture by unveiling the teachings of Wal-Mart’s founding father, Sam Walton.
  
  
• Operational Excellence – High Expectations Are The Key To Everything©
  Execute, execute, execute is the rallying cry at Wal-Mart. In fact, the name “Wal-Mart” is synonymous with “superior execution.” With world class technology the company manages its supply chain with lock step execution. The competitive standards it sets in every area are World Class and often challenge conventional wisdom. What is it about “The Wal-Mart Way” that is so different and why is the company so successful? In this workshop Bergdahl talks about strategies and tactics manufacturers and suppliers can use to improve their vendor partnership with Wal-Mart. Bergdahl discusses Wal-Mart’s aggressive standards and expectations while providing your team with an insider’s perspective on why it is important to improve your service standards.
  
  
• Average People Above Average Results©
  When Sam Walton founded Wal-Mart he hired many of his early associates from off the farms around Northwest Arkansas. Since Bentonville wasn't a hub for retail talent this hiring strategy was his only option. He hired for attitude and taught his associates the skills they needed to be successful. Mr. Sam had the ability to take teams of ordinary people and get extraordinary results. What was his secret? How did he lead his army of mostly average people to above average results? In this workshop Bergdahl discloses the secrets behind Sam Walton’s legendary leadership and people practices.

Competitive Advantage Seminars (Full Day)

• P.O.C.K.E.T.S. – The 7 Key Strategies and Tactics of Wal-Mart©
  In this seminar, using the acronym, “ P.O.C.K.E.T.S.”, which stands for Price, Operations, Culture, Key Item Promotion, Expenses, Talent and Service, Michael Bergdahl describes the 7 key success strategies of Sam Walton and Wal-Mart. Finding your unique niche in the market is the key to finding your sustainable competitive advantage and Bergdahl will discuss how to find “POCKETS”! In this seminar, you will learn Wal-Mart’s strategies and tactics for creating competitive advantage.
  
  
• Building Bench: Attract Retain & Upgrade©
  What is your standard for staffing talent in your organization? How do your people compare to those of your competitors? Are you selective in choosing very bright, high potential people for your business or do you settle for whoever walks through the door and applies? Are you getting your share of “A” Players? The selection and retention of quality employees is the foundation upon which every one of your other strategies is based. Staffing should be one of your most important competitive advantages. In this seminar Bergdahl will challenge your staffing paradigms. He will share with you “World Class” Staffing strategies and tactics from his experiences working for PepsiCo’s Frito-Lay Division. He will review the methods of creating a “human inventory” or “bench strength” analysis for your organization to help you improve your ability to compete. In the competitive world we live and work in the companies with the best talent…WIN!
  
  
• 52 Best Practices of Mr. Sam©
  Why was Sam Walton so successful? Did he simply have the right idea at the right time? Could anyone else, with the same idea, at the same time, have achieved the same level of success that he did? So what did he do that was so unique and unusual that made his company catapult to the top of the business world? Why is it that his competitors, suppliers, non-competitors, professors and college students across the globe study Wal-Mart’s best practices trying to gain insight into Mr. Sam’s incredible success story? Why does his company dominate markets around the world where others have failed? What is it about Mr. Sam’s company that makes competitors fear and respect it around the world? In this seminar, Bergdahl will answer these questions as he reviews 52 of the leadership best practices of Sam Walton.